For associations and other interested stakeholders

• Associations gain an overview of the sustainability performance of their membercompanies and are able to identify farm specific risks and hotspots as well as areas with the potential for improvements.
• Specific measures to improve sustainability on the producer level can be developed, e.g. incentive schemes or consulting and training measures.
• SMART provides a cost-effective method for sustainability-benchmarking (comparison of the sustainability performance of farmer groups, cultivation methods, regions etc.), e.g. to motivate member farms to improve their sustainability performance.
• Assessment results can be used for the development and improvement of standards and certifications.
• SMART results are a valuable basis for strategic decisions and provide solid facts for public relations and communications.

For companies

• SMART is an efficient and economically feasible tool for supplier monitoring that provides important information about potential risks and hotspots in the supply chain.
• SMART assesses suppliers based on criteria which are not covered by most of the existing certificates and therefore allows for truly holistic sustainability assessments.
• The most important environmental and social impacts of operational activities are often to be found in preliminary stages of the supply chain. The results of a SMART assessment therefore are a valuable basis for a sustainable supply chain management as well as a professional sustainability management.
• A SMART assessment of primary producers allows for targeted measures to improve sustainable on producer level, e.g. through incentive schemes or consulting and training.